The Pokemon Company has launched Project Piplup, a new social media campaign designed to highlight the adorable Water-type Pokemon ahead of the release of Pokemon: Brilliant Diamond and Shining Pearl. Earlier this year, The Pokemon Company launched its newest Pokemon-themed campaign - Project Piplup. The new campaign is designed to “spread the charm” of Piplup ahead of two Pokemon game releases, both of which are set in Piplup’s home region of Sinnoh. The campaign currently consists of a Twitter account that regularly posts videos of Piplup from various Pokemon games, a website, and a launch video (seen above) that shows a large Piplup mascot doing a photo shoot at The Pokemon Company’s headquarters.
／🎦動画公開中＼ポッチャマ、YouTubeにも進出！✨https://t.co/iZyLoLOjF9
プロジェクトポッチャマは、これからポケモン公式YouTubeチャンネルなどで動画を配信していきます！動画が更新されたら、このアカウントでお知らせしますね😉どうぞお楽しみに👍#プロジェクトポッチャマ#ポッチャマ pic.twitter.com/TqvMxyAAPV
