Warnermedia Ceo Explains How Warner Bros Has Adjusted To Hbo Max
WarnerMedia’s CEO explained how Warner Bros. is adjusting to the HBO Max platform. As a part of CES 2021, Ann Sarnoff gave her read of the evolving entertainment landscape. (credit to The Verge’s Julia Alexander for the transcription.) HBO Max has been a massive priority for the company since before it’s launch. Interestingly enough, the coronavirus pandemic has only amplified the need for a direct to consumer streaming platform. Both Warner and Disney have to be thanking their lucky stars that these apps got off the ground before the entertainment industry ground to a halt last summer....