McDonald’s is undeniably a household name in the world of fast food, delivering menu items that have delighted people for generations. According to a new series of trademarks filed by the company, it is about to bring its unique quirks into a whole new domain — the metaverse. As trademark attorney Josh Gerben tweeted on Wednesday, McDonald’s filed ten trademarks, which would cover both McDonald’s and McCafe, to the United States Patent and Trademark Office on February 4th. Among these trademarks was one for “virtual food and beverage products,” and one for “operating a virtual restaurant online featuring home delivery.” This seems to indicate that the company hopes to open some sort of virtual reality marketplace in the metaverse, possibly with real food attached. The trademarks filed also allowed for McDonald’s to hold “on-line actual and virtual concerts” within its virtual space.
McDonald’s is headed to the metaverse.The company has filed 10 (TEN!) trademark applications indicating it plans to offer “a virtual restaurant featuring actual and virtual goods” and “operating a virtual restaurant featuring home delivery."#Mcdonalds #Metaverse pic.twitter.com/J9pK7EK9nl
