Monday may have been Valentine’s Day, but this February, legendary entertainer Ice-T wants people to think about something other than chocolate hearts. With February being American Heart Month, the rapper and star of Law & Order: SVU has teamed up with Cheerios to get people up and moving to take care of their hearts with the “Pour Your Heart Into It” workout series. The series features Ice-T as the coach for a series of 4-minute walking, stretching, core strengthening, and dance workouts designed to show people that exercise and eating healthy can be simple—as simple as a bowl of Cheerios and getting up and just moving. Speaking with ComicBook.com, Ice-T explained that there was some excitement for him in being asked to be part of the campaign as he appears on Cheerios boxes for the campaign, but also that promoting health is something very important to him.
I’m committed to staying fit, so during National Heart month I’ve partnered with @cheerios to get you involved too. Find limited edition heart shaped Cheerios for all the info of how to work out with me and Coach Buzz. #Ad #Cheerios #PourYourHeartIntoIt pic.twitter.com/0IofgsBKyH
